The Trudeau government’s efforts to rescue journalism in Canada have faced criticism, particularly in light of Google’s $100-million investment in Canadian journalism. While the government claims to support journalism, critics argue that these actions are merely cosmetic, failing to address the underlying issues faced by the industry.
Google’s investment, although significant, represents a small fraction of the losses experienced by legacy media newsrooms each year. The money serves as a token gesture rather than a substantial solution to the industry’s challenges.
Furthermore, the government’s Labour Journalism Tax Credit, introduced in the fall economic update, is seen as a Band-Aid solution to problems created by The Online News Act. Critics argue that these measures do not truly support the free press or address the fundamental issues facing journalism.
The decline of quality journalism is a serious concern, as it plays a crucial role in informing society and holding power accountable. The current trajectory is unsustainable, and a more comprehensive approach is needed to ensure the survival of journalism.
While political parties should recognize the importance of quality journalism, the reality is that some are content to see the decline of traditional media. This short-term perspective may benefit them electorally by capitalizing on public dissatisfaction with the existing system.
Journalists themselves must also adapt to the changing landscape. In an era where everyone has a voice and social media plays a significant role, journalists should demonstrate humility and focus on accountability and precision in their work. Any display of bias on social media platforms can be detrimental to journalism’s credibility.
Ultimately, the government’s approach to supporting journalism needs a fundamental shift. Instead of addressing the financial struggles of legacy news organizations, policymakers should consider the broader context in which journalism operates. Only then can a meaningful conversation about the future of journalism take place.